Campaign & Fundraising Counsel

Creating lasting change means tapping into the full potential of generosity.

We partner with your team to evaluate, plan, and deliver fundraising and campaign strategies that maximize opportunity and support long-term, sustainable growth.
Strategic Planning Support The Discovery Group

How Do We Help?

We collaborate with your team to design a fundraising program or campaign strategy that aligns with your purpose, builds on your strengths, and supports long-term success.

We offer strategic and hands-on support at every stage, whether you are at the starting gate of an ambitious project, exploring a mid-campaign pivot,
or developing new ways to maximize philanthropic revenue.

We bring deep experience, evidence-based insights, and a clear plan for continued growth.

What Sets Us Apart

We sit on the same side as the table as you, offering support every step of the way.

What We Offer

Fundraising counsel to conceptualize a winning campaign, develop effective donor strategies, or perfect your annual plan.

Our Process

We analyze results, review key materials, ask the right questions, develop actionable insights, and deliver bespoke strategies that elevate performance.

Campaign and Fundraising Counsel Services

Campaign Feasibility Studies and Market Surveys      –        Full-Time or Part-Time Fundraising Counsel        –        Fundraising Assessments and Plans

Prospect Research and Pipeline Development       –        Predictive Modelling       –        Cases for Support        –        Donor Strategies and Proposals        –        Training and Coaching

Marketing Materials        –       Scenario Planning        –        Revenue Planning

GET IN TOUCH

Campaign Counsel

Our campaign counsel services help organizations develop winning strategies, build internal capacity, and navigate every stage of a campaign.

Whether you’re launching a new initiative or facing mid-campaign challenges, we provide the guidance and tools to keep your campaign on track and delivering results.

Fundraising Counsel

We work with your team to evaluate fundraising performance, identify opportunities, and build fundraising plans that increase revenue.

With tailored plans and evidence-based recommendations, we help set the foundation for long-term fundraising success.

 
 

Our Campaign & Fundraising Counsel practice is delivered by our team of consultants who specialize in developing fundraising strategies that maximize opportunity and build sustainable growth for social profit organizations.

Behind every campaign is the strength of our entire integrated team. We draw on collective expertise across The Discovery Group, bringing in specialized knowledge as each situation requires. Our strongest fundraising solutions emerge when insights flow freely among all team members.

Our Integrated Approach
Great fundraising requires more than great fundraisers. We weave together our expertise across campaign & fundraising counsel, strategic planning & governance, executive search, and executive coaching to create customized solutions for each client. Whether your campaign needs are connected to board readiness, a leadership transition, or organizational strategy, we bring the right mix of services to set you up for success.

“

We first engaged Doug and The Discovery Group as our Campaign Counsel, and our relationship quickly expanded to include program reviews and broader strategic guidance. Beginning with a market study, they developed recommendations that helped shape what has now become a $1 billion campaign. From the start, their approach has been collaborative and deeply aligned with our organization—bringing not only best practices, but practical solutions that truly fit our needs.

What sets The Discovery Group apart is their ability to act as true partners. They are responsive, insightful, and consistently anticipate opportunities and challenges that might otherwise be missed. Their guidance has strengthened our campaign strategy, enhanced our team’s effectiveness, and supported our leadership in meaningful ways.

We have complete confidence in Doug and his team, and it is a genuine pleasure to work with them. I would recommend them without hesitation to any organization seeking trusted partners with the expertise and experience to help achieve ambitious goals.

Kelly Cole, President & CEOSunnybrook Foundation
“

When it came time to prepare for the largest capital campaign in our organization’s history, we knew we need a strategic partner who could guide us with expertise and precision. That’s when we found The Discovery Group. Their strategy session with our staff was not just a meeting; it was the catalyst that transformed our entire campaign. Through research and collaboration, The Discovery Group meticulously crafted our case for support, which became the cornerstone for all our campaign messaging and materials. Their process was not only strategic and efficient but also deeply engaging for our staff, igniting a new level of enthusiasm and commitment.

The Discovery Group also facilitated a session with our Board and Staff to refresh our strategic plan, aligning our vision for the future. Their professionalism and talent were evident in every interaction, making complex tasks seem effortless.

We are immensely grateful for their contributions and cannot recommend them highly enough. They are the epitome of professionalism and talent, and any organization would be fortunate to work with them.

LISA HOGLUND, CEODELTA HOSPITAL & COMMUNITY HEALTH FOUNDATION

Building Campaign Strategies that Maximize Opportunity

We help our clients plan and deliver fundraising campaigns that inspire lasting community support.

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